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WebSphere Commerce, Search Term Associations, Synonyms

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In the Management Center Catalog Tool you can find the Search Term Association Tool; it allows business users to influence the results- deriving from customer search requests- changing the meaning of the keywords used in the search queries.

In particular, Search Term Association Tool allows to set up Synonyms associations (#1 Synonyms) and Word Replacements (#2 Replacements).

In addition, it allows to use specific landing page instead of the classic results page (#3 Landing Page).

Further reporting features have been added to the Search Term Association Tool: Top Search Hits and Top Search Misses.

WebSphere Commerce Search Term Association Tool

 

In this post we will have a look to the Synonyms feature.

Synonyms

Words

Let's test the synonyms words.

Test 1: Laptop and Notebook are synonyms

Aurora results without any synonyms:

Search term: "Laptop" (7 results)

WebSphere Commerce Search Synonyms

 

Search term: "Notebook" (0 results)

WebSphere Commerce Search Synonyms

CMC configuration to make "Laptop" and "Notebook" synonyms:

WebSphere Commerce Management Center Synonyms

Search term (after the above change): "Notebook" (7 Results)

WebSphere Commerce Search Synonyms

 

Phrases

Let's test the synonyms in phrases.

Test 2: Laptop and Notebook are synonyms

Search term: "Budget Laptop" (1 result)

Search term: "Budget Notebook" (0 results!!!!!!)

According to Info Center, I was expecting 1 result also when the search phrase is "Budget Notebook" but it provides no results despite I'm on FEP6.

Just left a comment on IBM IC: Search Term Association Handling.

Updates soon ....

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